24Shells Blog

Is this too much transparency?

Or is this crowd sourcing run amok? The Republican National Party is making a grand attempt at being techno –savvy. They have developed a software tool that allows them to take suggestions from visitors to their website about how to shape the Republican platform for the next election.
Instead of thoughtful insights […]

There is a content marketing experiment taking place today and I am participating in it with this post. The idea began at the IDM B2B Marketing Conference in London. I found out about it from a blogger and consultant in Tennessee. I live in Idaho. 24Shells is in Pennsylvania and […]

Linux or Windows, oh my!

As if deciding on a good web hosting provider isn’t enough, you are immediately asked, do you want Linux or Windows hosting? This fairly straightforward question might stump the novice webmaster or the small business owner just starting out with their first website.
The good news is this question is totally unrelated […]

Is it time to reframe your brand?

A friend of mine was tweeting from a private conference today. I am using the word friend in the contemporary meaning of the word. She follows me on Twitter, I follow her. We’ve never met, but we share thoughts across the internet at random times of the day.
She travels, […]

  

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